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10 Best CRMs for Interior Design

Alex WalzSenior Software Engineer

Explore the top CRM tools for interior designers, including Podium's unique approach to personalized customer interactions.
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Whether you’re an established interior designer or just starting up your design business, one thing is certain: You need effective tools to help manage your relationships with clients. One of these vital tools is a good Customer Relationship Management (CRM) system. However, with a wealth of CRM options on the market, which should you choose? In what follows, we’re going to look at the top 10 CRM tools for interior design businesses.

1. Zoho

Zoho’s CRM offers a comprehensive set of features tailored to meet the needs of interior designers. With its robust functionality, this tool can handle sizeable data volumes and comes with a user-friendly interface. Its features, such as salesforce automation and customer segmentation, are great for tracking leads and customer interactions.

We recommend Zoho for its exceptional customer service and features like advanced CRM analytics, which can help in understanding customer behavior within the interior design industry.

2. Hubspot

HubSpot’s CRM is well loved for its ease of use, making it a favorite among interior design professionals. It offers one-on-one customer service and support, guaranteeing your business stays on track.

Hubspot boasts an array of features including email marketing, social media, and landing page development tools which are geared toward helping interior design businesses grow their client base.

3. Webchat

Podium Webchat is not your typical CRM system. It incorporates several unique features that make client interaction easier for interior design businesses. By turning your website into a powerful lead-generating tool, Webchat allows you to connect with clients on a personal level, answer their queries, and establish a solid rapport.

We recommend Podium for its unique approach to customer interaction. By placing emphasis on text messaging, it ensures your conversations with clients are tailored and personalized, leading to increased customer satisfaction within the interior design industry.

4. Insightly

Insightly simplifies the process of managing an interior design project right from the moment of lead capture to project delivery. This tool offers robust project management features along with a solid CRM system.

We recommend Insightly because it’s a game-changer in running interior design projects, ensuring you stay organized and track every client interaction.

5. Dynamics 365

Microsoft’s Dynamics 365 is an excellent tool for larger interior design companies. It combines both CRM and ERP capabilities, allowing you to run your business from a single application.

We recommend Dynamics 365 to interior design businesses due to its feature-rich platform and integration with other Microsoft products, which many businesses are already using.

6. Salesforce

Salesforce is a robust CRM that emphasizes sales and support. With a vast array of features, it’s ideal for interior design, helping you track and analyze every interaction with your clients.

We recommend Salesforce for its wide array of features that can be fine-tuned to match the unique needs of the interior design industry, ensuring you keep your clients satisfied.

7. Freshsales

If you’re looking for a user-friendly, intuitive, and simple CRM, Freshsales is the perfect choice. It comes with built-in email and phone, allowing you to reach out to clients directly from the dashboard.

We recommend Freshsales as it offers a range of features through a simple interface that even the most tech-phobic interior designer will find easy to navigate.

8. Nimble

For smaller businesses, Nimble is a great choice. A strong feature of this CRM is its excellent social media integration, allowing you to connect with clients where they spend a good amount of their time.

Our recommendation for Nimble is based on its strong social media integration, perfectly tailored for interactions within the interior design industry where visual impression matters a lot.

9. Pipedrive

Pipedrive is a sales-focused CRM designed to help you focus on important tasks. With Pipedrive, you can effectively manage leads and deals, track communication with clients, and automate various repetitive administrative tasks.

We recommend Pipedrive for its simplicity and its focus on sales management. It is particularly beneficial for businesses in the interior design industry looking to streamline their operations.

10. Podium Inbox

Podium Inbox makes it incredibly easy to handle all your customer interactions from one place. If you find dealing with clients across multiple platforms a tiring experience, Inbox can simplify your life.

We highly recommend Inbox for interior design businesses as it promotes efficient communications. Its collection of all communications in one place helps foster strong relationships with clients, ensuring better project results and higher customer satisfaction.

Get Started

Choosing the right CRM system can significantly affect how you interact with your clients and ultimately the growth and success of your business. We hope that the above list of top CRM tools can make your life a little easier. Stop by the Podium marketplace to learn how we can help your business manage online interactions and communications more smoothly.

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